Join us for a complimentary, live webinar with Dr. Renée Richardson Gosline, Senior Lecturer and Research Scientist at the MIT Sloan School of Management.
Digital technology has become essential to delivering to value to customers amidst a pandemic, revolutionizing the way that humans behave and make decisions. Moreover, we are undergoing a pivotal shift in race relations and greater expectations from customers on inclusivity. What do these seismic shifts mean for customer experience (CX) and competitive strategy? This webinar will discuss the application of behavioral science “nudges” in the customer journey to help you adapt breakthrough digital CX. Whether you are part of a new company leveraging the opportunities presented by this moment, or a legacy organization now fully embracing digital transformation, this discussion will help you design a CX strategy that is the best of both worlds—technologically adept but also keenly aware of the human element.
This event is part of MIT Sloan Executive Education’s free online webinar series designed to support your ongoing professional development during these challenging times. You can view upcoming events as well as watch recordings of previous webinars: https://executive.mit.edu/webinars.
We are also offering the majority of our upcoming programs as live online courses, to ensure executives can continue to access critical business insights and frameworks. Taught by the same faculty who teach in our on-campus programs, these digital classrooms mirror the in-person program experience through an interactive Zoom platform.
VIEW LIVE ONLINE COURSES: https://executive.mit.edu/open-enrollment/live-online-programs